What's your name?
Where should I email the results to?
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What is your phone number?
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Traffic
How consistently do you generate new leads each month?
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A) More than I can handle
B) Steady but not enough
C) Very few or none
Q1
Where do most of your leads come from right now?
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A) Paid ads (Google, Facebook, etc.)
B) Referrals / word of mouth
C) Organic / walk-ins / inconsistent
Q2
Do you actively run paid campaigns to bring in leads?
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A) Yes, consistently
B) Sometimes, but not reliable
C) No, never
Q3
Funnel
When someone visits your website or landing page, what usually happens?
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A) They take action (form, call, booking)
B) Some do, but many drop off
C) Almost no one converts
Q4
Do you have a single clear path to value above the fold (form or booking)?
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A) Yes, simple and clear
B) Somewhat, but cluttered/confusing
C) No, visitors have to dig
Q5
Do you use proof (reviews, testimonials, case studies) on your site or funnel?
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A) Yes, strong and visible
B) Some, but not enough
C) No, almost none
Q6
Sales
How quickly do you follow up with new leads?
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A) Within 5 minutes
B) Same day, but not instant
C) Days later or inconsistent
Q7
What % of leads typically turn into paying customers?
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A) 30%+
B) 10–30%
C) Less than 10%
Q8
Do you have a structured sales process (CRM, pipeline, scripts)?
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A) Yes, consistent
B) Somewhat, but patchy
C) No, it’s ad-hoc
Q9
Wrap Up
Which of these feels like your biggest growth challenge today?
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A) We don’t get enough leads (Traffic)
B) Our site/funnel doesn’t convert (Funnel)
C) We don’t close the leads we get (Sales)
Q10